DC overtakes Marvel

Due to SJW convergence at Marvel:

DC Finally Overtakes SJW Marvel as Top Comic Book Company of 2017

Marvel recently fired its SJW Editor in Chief, and cancelled a slew of SJW titles in what butthurt SJWs are calling an apocalypse, but they’re still pumping out already-written-and-drawn SJW comics. It won’t be until the 2nd quarter 2018 that we’ll start to see if Marvel is still an SJW clownshow.

But as for 2017 — the damage was done. Looking at the entire year, DC beat Marvel.

Looking at the most-ordered comic books in the North American comic market, DC Entertainment had a particularly strong year, with seven of the top 10 issues of the year being published by the home of Superman, Batman and the Justice League. The numbers illustrate how much the market has changed in the past few years — in more ways than one.

Comparing this year’s most-ordered issues with the top 10 from 2014, the scale of DC’s success becomes more apparent; just four years ago, not one DC title made it to the list, with nine titles coming from Marvel alone.

No worries. Brian Bendis has arrived at DC to converge Superman. And if their television shows are any guide, there is no shortage of convergence already metastasizing at DC.

The timing is perfect, as far as I’m concerned. As it happens, we’ll be offering more than just Alt-Hero and Wodehouse in the first batch of 24-pagers in February. Some of you may recall this scene from a certain Castalia novel.


Masterfully subversive

It’s fascinating to see that SJWs actually believe Disney is slipping the convergence of Star Wars past anyone:

The new films are again at the vanguard of cultural concerns, but push harder and more subversively than any of the previous films. Above all else, The Last Jedi is about smashing patriarchal white supremacy– smashing it to the ground and starting over– and I am here for it.

While the earlier films were about the need to purify corrupt systems, the new ones are about smashing everything and starting over.

At every turn, the new films are about “letting the past die.” At its most broad and obvious, this means killing off the older generation and handing the narrative to the new. The Force Awakens killed off Han, which was no surprise as Harrison Ford had been badgering them to kill off Han Solo since Empire. Then The Last Jedi turned a hard corner by killing off Luke when everyone expected to lose Leia due to the loss of the great Carrie Fisher. Luke sacrifices himself in one last spectacular moment of force-wielding brilliance in order to save Leia and the Rebellion. This kind of sacrifice is something we’re used to seeing from extraordinary female characters (see every extraordinary woman from Charlotte in Charlotte’s Web to Eleven in Stranger Things). In TLJ, the central white male hero of the original films dies to save an exceptionally diverse, gender-balanced group of people who are, as Poe says, the “spark that will light the fire that will destroy the First Order.” Not “save the galaxy”; not “save the Republic.” This is not about saving something from corruption. It’s about ending the old order and creating something completely new.

As the older generation dies, the older way of doing things dies as well. Luke can’t bring himself to burn down the tree containing the sacred Jedi texts, so Yoda force ghosts in and does it for him, cackling, telling Luke that Rey already has “everything she needs,” then dropping this bit of heartaching profundity: “We are what they grow beyond. That is the true burden of all masters.” Anyone who has ever been a teacher or a parent understands this most painful and exhilarating of truths, but Yoda says it as the foundational texts of the Jedi order burn (as far as Luke or the audience know at that point). “We are what they grow beyond.” Not just us, but our old ways. Specifically, the old ways of hierarchical privilege.

Luke believes the Jedi order needs to die for this very reason. “The Jedi don’t own the force,” Luke says. The force is in everyone. Leia reflects this as well. “Why are you looking at me? Follow him,” she says, handing leadership to a random pilot who came from nowhere to become central to the Resistance. And although I am the first person to sign up for Team Leia– she was more than worthy of every inch of her power in the Rebellion– the door opened for her because she was part of the royal family of Alderaan. Her mother was the Queen of Naboo. Poe Dameron’s mother was a Rebel pilot. As the Rebels follow Poe, waiting for them on the other side is Rey, whose parentage was the subject of feverish speculation. Certainly she must be someone— she must come from some kind of peerage, pedigree, or privilege to be so special. But she is nobody from nowhere, daughter of unsavory junk traders who sold her for booze and died on Jakku. The force belongs to everyone, not just the pedigreed.

Privilege is handily dismantled wherever we try to create it. Rose Tico is awed by meeting Finn, now a hero of the Resistance, only to have her hero worship dashed when she realizes Finn is trying to escape. Finn comes from nowhere– one of many nameless troopers stolen as small children. Rose, as well, comes from nowhere– daughter of miners who now works as a tech for the Resistance. Some have criticized the Finn/Rose subplot, but thematically, the meaning is critical– these young Rebels are the new generation who will build the new society on the ashes of the old. They’re played by actors of color. Rose is respected by Finn for her expertise and quick thinking as a matter of course, not as a reveal (“Oh look! The pretty girl is actually smart!” or “That competent person took off their helmet and HOLY CRAP IT’S FEMALE”). When she falls for Finn, it’s not the usual trope of Hero Wins Sexy Woman, and was therefore criticized for being “shoehorned in.” Rose wasn’t wearing a low-cut top; we never saw Finn ogling her; we never saw the camera linger over her ass. We were never given the signals “SEE HER AS A SEX OBJECT,” so her love for Finn is “shoehorned in.” But this is the stirrings of the new society. Any idiot can ogle a woman’s ass, but the man who automatically respects a woman’s expertise is well worth falling for. While Leia and Poe are trying to save the Resistance on one front, Finn and Rose represent what they’re trying to save.

The Resistance is impressive in its casual diversity. Women and people of color are valued for their expertise as a matter of course; nowhere does the film congratulate itself on its diversity by making a huge point of highlighting it, demonstrating white male benevolence by the generous inclusion of women and people of color, positing a white male audience nodding along, agreeing that we are so wonderful for allowing our White Male World to donate a very small corner for the Less Fortunate. The Resistance is naturally diverse, and no one even seems to notice. That is masterfully subversive.

The Last Jedi is not masterfully subversive, it is massively converged. Which is the main reason why it has underperformed expectations by 28.7 percent, or to put it in monetary terms, $187 million in two weeks. That is the cost of convergence, and it is only going to rise over time.

The future is brown, and female, and brilliant, and fierce, does not give even one single fuck about the way things used to be.

Well, she’s got the fierce, brown, matriarchal society part down, anyhow. What a pity it will lack star travel, as well as indoor plumbing. To call SJWs half-savages is to give them far too much credit. They are not only uncivilized barbarians, they actively hate civilization.

PB found his viewing of the movie to be an awakening of his own:

I wanted to comment on a thought that occurred to me after reading you for some time, but due to my personal situation it is not appropriate for me to comment publicly in the comments section.

After seeing “The Force Awakens” and before regularly reading Vox Popoli, I was simply disgusted and attributed this to stifling feminism and the surreptitious goal to pacify Western white culture into becoming the next Brazil or such.  Today after listening to a podcast about the movie, it struck me that while the host and guest nibbled around the edges of the main character Rei that she was nothing more than a subliminal confirmation for affirmative action.  She has these abilities and powers because she is entitled to them, because they say so. By virtue of being the SJW’s victim de jour, or, their favorite pet of the day, her inexplicable mastery of everything “Star Wars” conclusively affirms the narrative for affirmative action.  In this movie it is, perversely, the SJW version of a “Deus ex machina” moment.

Forgive me if this has been obvious to you all along and I’ve simply managed to overlook or miss it in your blog or in the comments section.  But this was a major epiphany to me and felt that this is as an important point of discussion in unravelling the surreptitious techniques of the left as any.

TFA is a milestone of sorts, because it has introduced the concept of convergence to the general public.


Convergence kills

The business world is beginning to recognize that more and more corporations have a diversity problem:

Does the world of comic-book superheroes have a diversity problem?

The question matters a lot for investors. Here’s why.

Consumers pay up for good, original content. And comic books come through in spades. They spawn a colorful array of endearing superheroes, followed by profitable movie spinoffs, action figures and collectibles.

Thus superheroes play a significant role in sales trends at Time Warner TWX, +0.26{139dcce145f96af3658d0fca91371b90d108412f7d21b6b2f7ff4f9655f4a3ee}  and Walt Disney Co. DIS, +0.12{139dcce145f96af3658d0fca91371b90d108412f7d21b6b2f7ff4f9655f4a3ee} home of DC Comics and Marvel Entertainment, respectively. They also impact sales at Netflix NFLX, +0.64{139dcce145f96af3658d0fca91371b90d108412f7d21b6b2f7ff4f9655f4a3ee} which has produced two popular series based on comic-book characters, Cinemark CNK, +1.49{139dcce145f96af3658d0fca91371b90d108412f7d21b6b2f7ff4f9655f4a3ee} Regal Entertainment RGC, +0.04{139dcce145f96af3658d0fca91371b90d108412f7d21b6b2f7ff4f9655f4a3ee} AMC Entertainment AMC, +5.32{139dcce145f96af3658d0fca91371b90d108412f7d21b6b2f7ff4f9655f4a3ee} Hasbro HAS, -0.16{139dcce145f96af3658d0fca91371b90d108412f7d21b6b2f7ff4f9655f4a3ee} and Mattel MAT, -1.79{139dcce145f96af3658d0fca91371b90d108412f7d21b6b2f7ff4f9655f4a3ee}

So if the new wave of “diverse” superheroes has caused the recent slump in comic-book sales growth, that’s a trend investors need to sit up and notice.

In the past few years, Disney’s Marvel Entertainment has rolled out an Afro-Latino Spider-Man, a Muslim Ms. Marvel, a female Thor, a gay Iceman, a Korean Hulk, an African-American female lead in Iron Man, and a lesbian Latina America Chavez.

Now fans accustomed to more “traditional” characters may have come down with diversity fatigue. And they could be walking away in protest….

Already, the trends don’t look good. Last year, sales growth of comic books, graphic novels and digital offerings cooled off to 5.3{139dcce145f96af3658d0fca91371b90d108412f7d21b6b2f7ff4f9655f4a3ee} as revenue hit $1.08 billion, says ICv2. That was significantly lower than the 9.9{139dcce145f96af3658d0fca91371b90d108412f7d21b6b2f7ff4f9655f4a3ee} annual average growth during 2010-2015.

This year could be even worse. ICv2 President Milton Griepp says comic-book store sales fell 10.5{139dcce145f96af3658d0fca91371b90d108412f7d21b6b2f7ff4f9655f4a3ee} in the first nine months of this year compared with the same time in 2016. He doesn’t yet have hard numbers for digital and regular bookstore sales. But he doubts they will be strong enough to offset the steep decline at comic-book stores, which account for over half of sales.

Convergence represents a problem for some, but tremendous opportunity for others. And as for our foray into comics, we are on track to release at least two 24-pagers in both digital and print format in February, as well as a pair of full-length black-and-white graphic novels.

And the good news is that SJWs always double down, as one perspicacious and hauntingly magnetic observer has noted.

Marvel also pushes back on the theory that diversity hurts sales…. So Marvel is sticking to its guns. “We have had such a great opportunity to create new and interesting characters that are truly representative of the way the world is,” says Sana Amanat, Marvel’s content development director who helped create Kamala Kahn, the popular Muslim Ms. Marvel. “We have made great strides, and we have more to go.”

But the writer has what really promises to be a great idea:

Here’s a suggestion for Cebulski, from the cheap seats. Your company, Marvel, loves to say it reflects the world outside your window. If so, why not step up and launch a series that features alt-right characters battling it out with social justice warriors?  

That would, indeed, be intriguing, would it not? What a brilliant idea!

 

Even being a woman in tech won’t help

An actual female programmer discovers that actually being a woman who genuinely works in tech doesn’t protect you from Tech SJWs once you violate the Narrative:

To be clear, right from the start: I never actually did anything wrong. I didn’t egregiously violate any codes of conduct. (Quite frankly, even if I had, I have no idea how, why, or when it might have happened, since my “accusers” refuse to tell me.) My only “crime” is being an outspoken, albeit moderate, conservative who doesn’t prescribe to the radical feminist narrative of many women in STEM groups. I’ve questioned some of their talking points and, at times, I’ve vehemently disagreed with some of their views, but I nonetheless support their mission of supporting and advocating for women in technology.

By telling the story of how I got mercilessly smeared and ostracized by the leadership and members of two prominent women in tech groups, Women Who Code and Google’s Women Techmakers, my hope is to encourage other people to speak up and to fight back if they’re the victims of bullying. It’s important to recognize that women can, and do, bully each other, and in the tech industry, it is unfortunately a problem that is all too often ignored and even denied, because other factors like racial bias, sexism, and even sexual harassment are typically blamed for an unfavorable attrition rate of women in tech.

The thing is, it’s all nonsense. Very few women actually want to work in tech, and even fewer will want to do so surrounded by foreign H1B Gammas and Omegas imported by the tech giants. But it is a salutary lesson in learning that no one who violates the Narrative is off limits, no matter what victim cards you can play.

If anything, SJWs crack down even harder on women and other victim classes who refuse to accept their victimhood, because no one is more threatening to the SJWs’ right to speak on their behalf.


Beyond improbable

So, as you may recall, the Christmas adverts in the UK were suspiciously interethnic this year. Six of the major retailers, John Lewis, Marks & Spencer, Debenham’s, Sainesbury and Tesco, all just happened to feature interethnic couples who, despite the fairly complex web of interethnic relations tracked by Her Majesty’s Government, all just happened to be of the black man-white woman variety.

Now, I am fully accustomed to the usual excuse-mongering about how interethnicity simply reflects modern society and how anyone who finds this to be suspicious, unlikely, improbable, or indeed, anything less than inspiring is a dirty, double-dyed racist who is unfit to live in any civilized society. Nevertheless, I thought that I would run the numbers to see just how likely it would be for six major commercials to just happen to feature that particular interethnic combination.

There are nine recognized interethnic combinations that are capable of describing the full range of couples shown in the commercials. They are:

  • White and Black Caribbean with White British
  • White and Black Caribbean with Other White
  • White and Black African with White British
  • White and Black African with Other White
  •  African with White British
  • African with Other White
  • Caribbean with White British
  • Caribbean with White Other
  • Other Black with White British

The grand total of individuals on the right column involved in such relationships in the United Kingdom is 156,000. Since the statistics are not divided by sex, but the actors in the commercials are, we must divide that number by two; observe we’re keeping the number of sexes to two rather than, say, 37, in order to keep this reasonably simple. That gives us 78,000.

However, the total number of UK individuals involved in relationships is 25,555,555. Dividing 78k by 25.6M gives us 0.3 percent. So, there is a one in 327 chance that such a BM/WW couple would randomly appear in an advert. However, we are dealing with not one, not two, but SIX commercials.

Multiplied out, my calculator does not display that many zeroes, but to put it another way, there is a one in 1,237,350,745,449,354 chance that these particular adverts just happened to reflect reality. That is one in 1.2 quadrillion.

Which is the mathematical way of saying, “why yes, that is indeed SJW convergence I espy.”


The sex criminals of Seattle

High-level employees at Google, Amazon, and Microsoft are busted for prostitution- and sex trafficking-related crimes:

Several Seattle employees of both Google and Amazon were busted after using their corporate accounts to send emails to local brothels and pimps looking to purchase services from sex workers trafficked from Asia, according to emails obtained by Newsweek.

“[E]mails obtained by Newsweek reveal another sordid corner of the tech sector’s treatment of women: a horny nest of prostitution “hobbyists” at tech giants Microsoft, Amazon and other firms in Seattle’s high tech alley.”

Many of the emails were swept up in a 2015 sting operation which targeted online chat rooms and message boards in which customers rate sex workers – resulting in the arrest of 18 of these “prostitution hobbyists,” including several high level Amazon and Microsoft directors – two of which are currently scheduled for trial in March.

Seattle brothels had been catering to Microsoft employees through several “backpage.com” ads located nearby the company’s Redmond, WA headquarters, in what is becoming a booming business.

No names were mentioned. What do you want to bet that most of them are reflective of New/Not American heritage?

Of course, you have to wonder what the poor employees of these SJW-converged companies are supposed to do. They certainly don’t dare express any interest in their female colleagues or they’ll be denounced and disemployed.


The five stages of corporate convergence

An excerpt from my most recent little project. Hey, sometimes you have to go where the inspiration takes you.

Convergence describes the degree to which an organization prioritizes social justice. There are five stages of corporate convergence:

  1. Infiltrated. The corporation has been entered by people devoted to social justice, but they do not have any significant influence or authority within the company. Employees are hired, fired, and promoted on the basis of either merit or connections. The marketing tends to reflect the company’s products and services.
  2. Lightly Converged. The social justice infiltrators have begun to move into their preferred areas, such as Human Resources and Marketing, but they don’t have any real influence over the corporation’s policies or corporate strategies. The company starts to make occasional noises about “outreach” and “diversity”, but doesn’t actually change its employment practices. The marketing is still mostly about the company’s products, but now features improbably diverse scenarios.
  3. Moderately Converged. Social justice advocates now control Human Resources, which is used as a corporate high ground to exert influence over other departments as well as the executive team. The corporate marketing begins to devote more attention to signaling corporate virtue than selling its products. Managers are encouraged to hire diverse candidates and to stop holding low-performance employees accountable. HR begins holding mandatory awareness sessions and hiring diversity consultants. The corporation’s customer service begins to go downhill.
  4. Heavily Converged. Social justice advocates now control the corporate high ground and the strategic centers. Significant elements of the executive team and the board are devoted to social justice, often in a very public manner. Implicit hiring quotas are imposed and it becomes almost impossible to fire anyone for anything short of murder in the workplace. HR openly dictates corporate policy to employees, often without consulting the executives. The marketing materials not only signal corporate virtue, but openly advocate various social justice issues. The corporation shows indifference to its core customer base and begins to obsess over new markets that mostly exist in its imagination.
  5. Fully Converged. The corporation devotes significant resources to social causes that have absolutely nothing to do with its core business activities. Human Resources is transformed into a full Inquisition, imposing its policies without restraint and striking fear into everyone from the Chairman of the Board on down. The CEO regularly mouths social justice platitudes in the place of corporate strategies and the marketing materials are so full of virtue-signaling and social justice advocacy that it becomes difficult to tell from them what the company actually does or sells. The corporation now shows open contempt for its customers.
I could use some help in identifying various corporations at each of these stages. For example, I would consider the NFL and ESPN to be at Stage Four, whereas Marvel Comics is at Stage Five. Apple is in transition from Stage Three to Stage Four; they’ve historically done a good job of talking the social justice game without actually believing their own BS, but Tim Cook appears to have changed that.

UPDATE: Bruce Charlton adds a few thoughts:

“Managers are encouraged to … stop holding low-performance employees accountable.”

This is correct in terms of accountability for employee performance in what is advertised as the institution’s core business activities (products, services or whatever).

But does not seem to capture the whole picture, in the sense that my impression is that increasingly even the slightest degree of complaint, dissent or disobedience often seems to be enough to provoke sanctions from HR (legal sanctions, entrapment/ dirty tricks, and full-on psychological threats and harassment) – even when that employee contributes greatly to the core business.

So, as with most tyrannies, in the modern institution obedience to (the real) authority is the primary virtue, and disobedience the only sanctioned sin.


He’s out

And let’s face it, when it comes to original fans of Star Wars, who isn’t?

In just 10 days, “The Last Jedi” has brought in $365 million domestically. This is a huge amount of money. It sets some records no doubt.

But “The Force Awakens” took in $540 million in its first 10 days, two years ago. That’s almost $175 million difference. And that’s BIG.

Everyone has a theory. Schools weren’t completely out for Christmas. The wind was coming from the north. Odd days vs. even days.

But now that two weekends have passed, we can state the obvious: they killed off Luke Skywalker. I mean, come on. Happy, peppy Luke became a wizened old man on a mountain with no family, no love, no connections, no friends, no faith. Both he and Han Solo were essentially knocked off by Han and Leia’s son. I mean, WTF? None of it makes sense. It’s a bitter pill to swallow. Plus, Rey isn’t related to anyone, and Kylo mocks her for it. It’s a drag.

Now Mark Hamill is speaking out, saying he took direction from Rian Johnson but knew it was all wrong. He says. maybe it’s a cousin “Jake Skywalker” but certainly not the Luke he knew.

George Lucas must be furious. In two movies they killed off two of his three main characters. And who could have foreseen Carrie Fisher’s real life death? So now Leia will expire in Episode IX. Her son– and Han’s– is irredeemably evil. So that’s it.

This is why I wrote back at the beginning that I am done with “Star Wars.” If you’re from the generation that started with the series in 1977, the death of our heroes is not what we signed up for. So I am out, and I sense from the box office so are a lot of people. Big mistakes were made here.

Convergence kills. Convergence costs corporations VERY BIG money. I am seriously thinking of starting a corporate consultancy to help established companies avoid becoming converged by diagnosing convergence and treating it early.

To put it in perspective, TFA fell 28 percent from $38 million two years ago. TLJ fell 50 percent from $29 million today. So, TLJ is falling nearly twice as fast from a lower peak.

SJW convergence is corporate cancer.


How SF-SJWs celebrate the Happy Holidays

Because, after all, we all know they certainly don’t celebrate Christmas. Anyhow, this may be the most SF-SJW headline ever seen at File 770. Or, possibly, anywhere.

Season’s Readings: N.K. Jemisin & Christopher Brown Offer Visions of Unhappy New Years at the KGB Bar

Just wait, it gets even better.

In a special treat, and fighting bronchial problems, she shared the revised version of an unpublished short story, at present entitled “Give Me Cornbread or Give Me Death.”  Continuing the evening’s dystopian theme (where was the season’s merry jollity?), we were shown a future where the powerful inhabitants of Towers dominate, ruling by fear and dependency, and have genetically tweaked frogs (as in the Plague in the Book of Exodus) into drug-sniffing dragons.  Rural black raiders, however, have co-opted the dragons, diverting them from eating dark-skinned people with what sounded like soul food (this is a serious story, she reminded us).

Ladies and gentlemen, your two-time winner of the Hugo Award for Best Novel! Let’s hope she can make it three straight in 2018!

Still not tired.


Over the target

Mike Cernovich did an AMA this week and not only did the SJWs came out in droves to try to attack him, but their counterparts in the media immediately leaped to try to set the Narrative about it in textbook SJW fashion.

Right–wing Pizzagate peddler, conspiracy theorist blowhard, and attention–seeker Mike Cernovich held an AMA on Reddit on Friday. But it didn’t really go anywhere because Cernovich spent most of the time dodging questions and responding with questions of his own rather than providing anyone with any real answers. Which is the opposite of what an AMA is supposed to be.

Anyone familiar with Cernovich—who most recently went after MSNBC contributor Sam Seder over a joke tweet and briefly got him fired—won’t be surprised by any of this. Any exposure for Cernovich, who claims he is a “journalist” and is peddling his book, “Gorilla Mindset: How to Control Your Thoughts and Emotions and Live Life on Your Terms,” is a good thing and helps those donations continue to flow.

If you’re not really familiar with Cernovich’s “work,” all you need to know is that he authored blog posts like, “When in Doubt, Whip it Out,” and not even Alex Jones can really stand him. Some of Cernovich’s best work can be seen here.

On Reddit, the AMA’s first question pretty much set the tone for the entire thing: “Mike, buddy, big fan, long time listener – my question – how do you wake up every morning and resist the urge to swallow a bullet knowing that your lasting memory on this planet will amount to nothing more than a fecal stain on humanity?” a Redditor named MrZissman asked.

Cernovich attacked the question with an eagerness that quickly waned as the session dragged on. “I sleep like a champ and wake up energized every day. How’s your life going?”

This is somehow supposed to be news? Look at the headlines of these articles, and remember, they are about a freaking Reddit AMA.

Mike Cernovich Hounded on Rape Allegation in Reddit AMA
– Daily Beast

Mike Cernovich’s Reddit AMA Backfires Spectacularly
– Splinter

Mike Cernovich Did A Reddit AMA And Got Relentlessly Dunked On
– Digg

Alt-Right Troll Mike Cernovich Gets Ass Handed to Him in Reddit AMA
– SF Weekly

Mike Cernovich’s AMA Went About As Well As You’d Expect
– NY Mag

How does an AMA backfire? How is “SJWs falsely accuse people they don’t like and call them names” supposed to be significant or noteworthy in any way? And how long will it be before we see this sort of “story” appear in the Jeff Bezos blog?

All these attacks actually accomplished was to demonstrate two things we already knew:

  1. Mike Cernovich is too big to ignore
  2. SJWs always lie