#BoycottStarbucks

The bad coffee chain learns that no amount of virtue-signaling is sufficient to inoculate one from the SJWs:

Way, way back in the deepest mists of history, circa March 2015, the Starbucks Corporation rolled out an initiative they called “Race Together.” Starbucks CEO Howard Schultz, concerned about the racial divide in America, instructed baristas to scribble the thought-provoking phrase “Race Together” on customers’ cups as a way to “foster discussion.” Because that’s exactly what you want when you’re waiting in line for an overpriced cup of coffee that tastes like it was filtered through a hobo’s liver. You want a lecture about what a racist you are.

Starbucks even gave us all some homework to do, in the form of an insert in USA Today.

I hope this fiasco proves instructive to Howard Schultz and everybody else at Starbucks. No matter how liberal you are, no matter how hard you work to establish and maintain your #woke credentials, all it takes is one slip-up. Just one viral video, taken on one of the cameras that we all carry now, and the angry mob will descend on you. Nothing you do or say will appease them. No apology will be sufficient. You can’t grovel low enough.

They won’t learn, of course. They never do. They’ll just grovel harder in the hopes that they get devoured last.

And notice how Treacher is a brilliant example of the haplessness of the conservative, always seeking the instruction of the enemy rather than its defeat.