Spinning the “bestseller” narrative

Once more, Johnny is counting on the fact that people don’t know the relevant facts in order to attempt to mislead them and spin the narrative in his favor. Notice, in particular, his blatant lie about my ignorance, when the fact is that just as when I caught him repeatedly lying about his traffic, I am the precise opposite of ignorant on the subject:

Vaguely related, not too long ago I noted with some amusement a perennial detractor of mine blathering ignorantly, as he nearly always does on any subject relating to me, about how it didn’t seem to him that Lock In was doing particularly well; this was almost immediately before the book hit the NYT Hardcover list and was Bookscan’s #1 top-selling front list science fiction novel. I considered sending him one of these cookies, so he could eat his words. But then I thought that giving a cookie to an asshole was a backwards way of doing things, at least from the point of view of the cookie. So, no cookies for him. He’ll just have to bask in the infinite pleasure of being wrong, so very wrong, yet again. He’s used to that, in any event.

Now, who was wrong about those “two million page views monthly” again? It’s so typical of SF/F’s Bernie Madoff that he claims I am “so very wrong” when events have gone EXACTLY as I predicted they would. It’s not that Lock In has been a massive failure; most, though not all, books by a reasonably known author that have been pushed as hard as Tor has pushed Lock In will be similarly successful in its first month. Initial “success” in the publishing industry is, to a great extent, predetermined by the publisher’s decisions concerning print runs and marketing budgets.

For example, Dan Brown’s Angels and Demons was such an initial failure for Pocket Books that they turned down its sequel. That’s why The Da Vinci Code has a different publisher than its predecessor. Pocket has since sold millions of copies, and they could have sold tens of millions of copies of Brown’s other books as well if they had simply given Angels and Demons a bigger print run and a marketing campaign. An executive at Random House once told me that Pocket’s mishandling of Dan Brown was the single biggest mistake he has personally observed in the industry.

So, it’s no surprise that Lock In is superficially successful, as Tor has invested a lot of money (relatively speaking) in the marketing of the book in both obvious ways, such as the author’s nationwide book tour and the reviews in various media outlets, and less obvious ways, such as buying the book onto the New York Times Bestseller list.  On Hugh Howey’s site, Tim Grahl explains how these lists work and why they are merely marketing vehicles as opposed to reliable indicators of how a book is selling vis-a-vis other books.

This is the specific “also selling” addendum to the Hardcover Fiction list of September 14th, to which McRapey is referring:

    17. THE HEIST, by Daniel Silva (Harper)
    18. THE SILKWORM, by Robert Galbraith (Mulholland/Little, Brown)
    19. THE MINIATURIST, by Jessie Burton (Ecco)
    20. LOCK IN, by John Scalzi (Tor)
    21. TOM CLANCY: SUPPORT AND DEFEND, by Mark Greaney (Putnam)
    22. LOVE LETTERS, by Debbie Macomber (Ballantine)
    23. CLOSE TO HOME, by Lisa Jackson (Kensington)
    24. INVISIBLE, by James Patterson and David Ellis (Little, Brown)
    25. HER LAST WHISPER, by Karen Robards (Ballantine)

A version of this list appears in the September 14, 2014 issue of The New York Times Book Review. Rankings reflect sales for the week ending August 30, 2014.

That’s great and all, but recall what I pointed out before Lock In reached the NYT bestseller list: “McRapey is getting annoyed that people keep pointing out that Larry
Correia sells more than he does, even though his publisher keeps buying
him a one-week spot on the NYT bestseller list
each time he writes a
book.”  And also “Just keep an eye on the NYT list. If LOCK IN is only on it for one week,
it’s a paid marketing stunt.
If it stays on it for several weeks, it’s
probably legitimate.”

And now the verdict is in, which is probably why McRapey is already out there frantically trying to spin the narrative again.  Here is the most recent New York Times Hardcover Fiction Bestseller list, including the “also selling” section, for the week of September 21st. Care to guess what book isn’t on it?

  1. PERSONAL, by Lee Child
  2. SOMEWHERE SAFE WITH SOMEBODY GOOD, by Jane Karon
  3. THE BONE CLOCKS, by David Mitchell
  4. THE SECRET PLACE, by Tana French
  5. THE EYE OF HEAVEN, by Clive Kussler
  6. COLORLESS TSUKURU TAZAKI, by Haruku Murakami
  7. THE LONG WAY HOME, by Louise Penny
  8. THE GOLDFINCH, by Donna Tartt
  9. BIG LITTLE LIES, by Liane Moriarty
  10. MEAN STREAK, by Sandra Brown
  11. ALL THE LIGHT WE CANNOT SEE, by Anthony Doerr
  12. DARK BLOOD, by Christine Feehan
  13. SON OF NO ONE, by Sherrilyn Kenyon
  14. WE ARE NOT OURSELVES, by Matthew Thomas
  15. ADULTERY, by Paulo Coelho
  16. SHIFTING SHADOWS, by Patricia Briggs 
  17. MURDER 101, by Faye Kellerman
  18. ANGELS WALKING, by Karen Kingsbury 
  19. THE HUSBAND’S SECRET, by Liane Moriarty
  20. THE 6TH EXTINCTION, by James Rollins

What a complete surprise! With its one-week showing of #20, Lock In didn’t even do as well as his previous “New York Times bestseller” Redshirts (#15) although it did do better than that famously popular bestseller Fuzzy Nation (#23).  Recall what I wrote back in February 2013: “the fact is that most of Tor’s “New York Times bestsellers” observably
fit what we are informed is the profile of the fake bestseller. They
appear on the list for a single week, only to vanish the following week,
never to make another appearance there again.”

(Scalzi also claims The Lost Colony was a New York Times bestseller, although I was unable to find it on any of the 2007 lists. I suspect this is because the historical lists do not include the “also selling” section. Redshirts is his only book to appear on the actual list per se.)

Notice that the closest comparable, Paolo Coelho’s Adultery, which is presently at #15 in its third week on the list, has an Amazon rank of 292 overall and a Science Fiction and Fantasy rank of 71. That’s what a legitimate bestseller looks like. Lock In, by comparison, has an overall rank of 2,807 and isn’t even in the Science Fiction and Fantasy top 100. It falls an order of magnitude short. Haruki Murakami’s latest is on the top 100 list for some reason, which I find very strange since there is literally nothing science fictional or fantastic about it, although I suppose that won’t prevent it from winning a Hugo next year either.

Lock In does not appear on The Wall Street Journal’s bestseller list and is #107 on the USA Today list. Perhaps it will go up from there, but note that Redshirts never went higher than 55 on that list and Fuzzy Nation never appeared at all. In other words, the initial indications are that despite the massive marketing effort Tor Books put behind it, Lock In is not even doing as well as Scalzi’s award-winning Star Trek ripoff.

This is potentially significant due to what it may mean for Tor Books. I’ve heard, and seen, evidence that they are not doing very well over the last two or three years. I suspected that the otherwise inexplicable decision to push Lock In so hard was an indication of their urgent need for a quick revenue boost, and so I conclude that Lock In‘s failure to become a legitimate bestseller presages an eventual shake-up of some kind at the publisher. As always, the value of a predictive model is its ability to predict future events. It will be interesting to see if PNH is still at Tor Books proper one
year from now. If he is not, I suggest that will tend to support my
observations here.

In any event, Scalzi is spinning his “success” in the same way that an NFL running back’s agent spins it when he’s angling for a new contract. Sure, he gained a thousand yards and the team made the playoffs, but the problem is that it took him 305 attempts to gain those yards, he’s averaging 3.3 YPC , the team was a wild card that lost in the first round, and his salary is $8 million per year. The team can get similar results at considerably less cost from someone else. That’s the inevitable downside of the big splashy marketing campaign for every Big Five author. With great marketing expenditures come great expectations. Merely good results of the sort that observably could have been achieved without them is a failure.

UPDATE: McRapey is so busy with his book tour and NOT paying attention to anything that I say that he tweeted this response almost immediately:

Latest stupid from my detractors: “You were ONLY on the NYT list for a week! You’re not a real bestseller!” Shine on, you crazy diamonds!

Well, this is awkward. Ah, Johnny, look, it’s not a real bestseller. It’s a fake one that Tor Books bulk-bought for you, just like they did with The Last Colony and Fuzzy Nation and Redshirts. Some would call it fraud. Tor Books calls it “marketing”.

Chin up, Johnny! Oh, wait, you don’t have one. Um, well, stay strong, tiger!


Anti-distributionist racism

Gawker explains the correct way to respond to getting mugged by today’s vibrant youth is not to “have the kid arrested for stealing your phone”:

Now, granted, it’s not entirely Clara Vondrich’s fault that this 13-year-old boy was arrested by police for stealing her phone. But, she did, by her own admission, willingly cause the commotion that led up to police being summoned, and she did—as the photos show—keep the kid pinned to a car until police arrived despite already knowing that he didn’t posses her phone.

Vondrich says that she “felt sorry” for the kid, but not enough to not have him arrested and charged with grand larceny. The boy will now enter New York’s vaunted juvenile justice system, which will likely fuck up his life even further, simply because he snatched a white lady’s iPhone in Williamsburg.

If you are nonviolently mugged by a child, continue to let him run along with his friends. The world will be a better place.

There is literally no depth to which the Social Justice Warriors of the world will not descend in their interminable efforts to reduce Western civilization to barbarism. When theft is inevitable, relax and enjoy it.

I was a little surprised by what the picture represented, though. When I see a middle-aged white woman posing for a picture with her arms around a thuggish young African, I tend to assume it is a family portrait of a celebrity with her adopted child-substitute. I thought it was Sigourney Weaver.


VPFL Week 1

102 RR Redbeards
60 FavreDollarFootlongs

98 Greenfield Grizzlies
55 Mounds View Meerkats

74 Bane Cornshuckers
61 KING

69 Texas Chili Eaters
63 Clerical Errs

58 Gilbert Gamma Rays
36 Boot Hill Bogs

New England 30, Minnesota 7. Well, I imagine that settles the question about Adrian Peterson being reactivated next week.


The problem with STEM

What people fail to realize is that the problem in the tech industry isn’t that there aren’t enough women getting STEM degrees, the problem is that too many are doing so:

Research shows women share negative experiences far more widely than men. Does that have an impact on diversity? Do women start avoiding certain companies because they are well informed about the culture?

Barbara: Absolutely. There were two technology companies which had this enormous turnover, and we actually tracked where the women went. And again, these companies had this huge focus on recruiting women but the culture wasn’t inclusive or gender intelligent, and so the women would end up leaving.

We have these amazing women with STEM degrees, and they’re shelving that education and going off to do something else.

When we tracked down where they went, what we found is that they went to smaller or mid-sized companies, or some of them just left the sector. They would say, “I do not even want to be in technology anymore.” So here we have these amazing women with STEM degrees, and they’re shelving that education and going off to do something else.

What’s one of the most common frustrations you hear from women in the tech sector?

Barbara: One female engineer described it as a drip-drip-drip: it’s not just one thing that happens once. She calls it being “cleverly dismissed.” So, she’ll bring up a concern or something, and it gets cleverly dismissed. If you have these drip-drip experiences of feeling excluded and dismissed over years and years, this is where women don’t feel valued for their intellect, for their ideas, or for the different way of thinking they bring, which is so useful and so important.

That’s one aspect of the problem right there. The “different way of thinking they bring” is neither useful nor important. It’s irrelevant. All those clever dismissals are just the tech gammas being nice to their coworkers, because in most cases the correct response to the concerns being raised would be: “what on Earth does that have to do with our actual objectives and responsibilities?”

The main reason there are not more women actually doing technology-related work in the technology sector despite their expensive STEM degrees is a very simple one: all those amazing women don’t like the nature of the actual work itself. They’re not good at it, they don’t like it, and so they tend to gravitate towards tangentially related sectors, like marketing technology or selling it.

Which is fine, but it’s hardly an efficient use of resources or an indicator that forcing even less-interested women into the field is a good idea.


Peterson is not the problem

It’s remarkable that All Day is being lambasted by the very media that so often laments the fact that most black fathers pay no attention to their children, and in particular, their sons. Apparently it is much better for fathers to simply ignore their children and allow them to grow up feral than risk a single occasion of disciplining them too firmly.

Is this really the paternal incentive structure that makes any sense for society?

Peterson has been largely unapologetic and rightly so.  Yes, his four year old son was young, but he also has the same genetics that render his father an athletic freak of nature and it would not be at all surprising if the boy was similarly strong-minded as well. I tend to doubt that any son of Adrian Peterson is going to be much impressed by a single hand applied once or twice to his backside. Peterson may not the best father in the world, but he is clearly attempting to be a father to his various bastards and to raise them more or less correctly.

The problem America faces is not an excess of discipline, but rather, the exact opposite. It reminds me of the way in which the media obsessively worries about anorexia in a nation rife with obesity. Fathers like Peterson, who apply the rod more vigorously than some people would prefer, are part of the solution, not the problem, even if they go too far on occasion. Sparing the rod is straightforward parental negligence, far more damaging to a child in the end than any bruised backside.

If the NFL was genuinely concerned about the welfare of its players’ children, it would suspend the players who have no contact with their children, not those who discipline them harshly.


Systemic decay and the decline of democracy

Since History failed to end, Francis Fukuyama is writing new books. His latest one actually sounds pretty interesting:

Fukuyama’s most interesting section is his discussion of the United States, which is used to illustrate the interaction of democracy and state building. Up through the 19th century, he notes, the United States had a weak, corrupt and patrimonial state. From the end of the 19th to the middle of the 20th century, however, the American state was transformed into a strong and effective independent actor, first by the Progressives and then by the New Deal. This change was driven by “a social revolution brought about by industrialization, which mobilized a host of new political actors with no interest in the old clientelist system.” The American example shows that democracies can indeed build strong states, but that doing so, Fukuyama argues, requires a lot of effort over a long time by powerful players not tied to the older order.

Yet if the United States illustrates how democratic states can develop, it also illustrates how they can decline. Drawing on Huntington again, Fukuyama reminds us that “all political systems — past and present — are liable to decay,” as older institutional structures fail to evolve to meet the needs of a changing world. “The fact that a system once was a successful and stable liberal democracy does not mean that it will remain so in perpetuity,” and he warns that even the United States has no permanent immunity from institutional decline.

Over the past few decades, American political development has gone into reverse, Fukuyama says, as its state has become weaker, less efficient and more corrupt. One cause is growing economic inequality and concentration of wealth, which has allowed elites to purchase immense political power and manipulate the system to further their own interests. Another cause is the permeability of American political institutions to interest groups, allowing an array of factions that “are collectively unrepresentative of the public as a whole” to exercise disproportionate influence on government. The result is a vicious cycle in which the American state deals poorly with major challenges, which reinforces the public’s distrust of the state, which leads to the state’s being starved of resources and authority, which leads to even poorer performance.

Where this cycle leads even the vastly knowledgeable Fukuyama can’t predict, but suffice to say it is nowhere good. And he fears that America’s problems may increasingly come to characterize other liberal democracies as well, including those of Europe, where “the growth of the European Union and the shift of policy making away from national capitals to Brussels” has made “the European system as a whole . . . resemble that of the United States to an increasing degree.”

Fukuyama’s readers are thus left with a depressing paradox. Liberal democracy remains the best system for dealing with the challenges of modernity, and there is little reason to believe that Chinese, Russian or Islamist alternatives can provide the diverse range of economic, social and political goods that all humans crave. But unless liberal democracies can somehow manage to reform themselves and combat institutional decay, history will end not with a bang but with a resounding whimper.

The chart below may show the problem with Fukuyama’s thesis. Notice the big postwar spike in percentage of world GDP as measured in purchasing power from 1940 to 1950; that is the consequence of the USA having the only industrial base unharmed by WWII. Since then, it’s been all downhill, while China appears to be returning to its previous pre-18th century dominance. My sense is that by looking more at ideological systems than at the makeup of the people utilizing those systems, Fukuyama may be missing the more relevant points. But since I haven’t read his new book yet, I cannot say if that is actually the case or not.


Fourth time’s the charm

Obama is merely the latest U.S. president to attempt to make a pointless gesture that will resolve absolutely nothing by bombing Iraq:

Did last night’s primetime presidential speech announcing expanding authorization for airstrikes in Iraq and Syria feel kind of familiar? Like you’ve heard it before?

That’s probably because you have. You’ve been hearing for more than two decades, from presidents on both sides of political aisle. At this point, bombing Iraq is practically a American presidential tradition.

And, via the magic of YouTube and The Huffington Post’s Sam Stein, you can watch every president back to the first George Bush announce a new plan to launch military strikes in Iraq.

Presidents and the public love airstrikes because it feels like war without actually risking any American lives. Never mind that they are an act of war and a direct provocation that legitimates any amount of “terrorism” directed at the American public.


Fallout from the Rice debacle

Since Ray Rice was suspended indefinitely for one punch aimed at an adult woman, how can the NFL avoid indefinitely suspending All Day for “child abuse”:

Vikings running back Adrian Peterson will not play on Sunday against the Patriots after he was indicted on a charge of injury to a child. The Vikings announced the decision to deactivate Peterson on Friday, two hours after news broke that he had been indicted by a grand jury in Houston.

The move comes during the same week that the NFL has come under withering criticism stemming from the video showing Ravens running back Ray Rice beating up his wife. The Ravens released Rice and the NFL suspended him indefinitely.

It’s far too early to know whether the Vikings could release Peterson — a notion that would have been absolutely unthinkable a few hours ago — or whether the NFL could suspend him indefinitely. But in this week like no other in the NFL’s history, nothing can be ruled out.

This highlights the absolute absurdity of Goodell’s insane new standard. If they’re concerned about damage to the league, the number of people wearing Ray Rice jerseys at the recent Ravens game should give them a clue about how people will react to kicking a Hall of Fame running back out of the league in his prime.

And let’s face it, this “child abuse” is every bit as serious as the “domestic violence” of the Rice case:

According to the report, Peterson said he did it to punish the child for pushing another one of Peterson’s children while they were playing a video game. The report says Peterson grabbed a tree branch, removed the leaves and struck the 4-year-old repeatedly.

The child’s injuries reportedly included cuts and bruises to the child’s back, buttocks, ankles, legs and scrotum, along with defensive wounds to the child’s hands. According to the report, Peterson texted the boy’s mother and acknowledged what he had done and that she would be “mad at me about his leg. I got kinda good wit the tail end of the switch.”

According to the report, the child told authorities, “Daddy Peterson hit me on my face” and said he feared Peterson would punch him in the face if he found out police knew about the incident.

Adrian Peterson shouldn’t be deactivated or suspended. Goodell had better reinstate Rice right quickly and then announce that it is not the NFL’s job to police its players’ domestic relations or he’s going to find himself accused of running a racist, predominantly white league sooner than anyone believes possible.

Also, fire Roger Goodell. His constant efforts to supplicate to the female non-fans is actually harming the league now.


Why one writes

There are those who write primarily for money. That is their right, but they are nothing more than word whores and they are not to be imitated, because word whoredom wears at one’s soul and generally does not pay well. John C. Wright explains a much better reason for writing:

If you only write one book in your whole life, and only sell 600 copies or less, nonetheless, I assure you, I solemnly assure you, that this book will be someone’s absolutely favorite book of all time, and it will come to him on some dark day and give him sunlight, and open his eyes and fill his heart and make him see things in life even you never suspected, and will be his most precious tale, and it will live in his heart like the Book of Gold.

Let me give you three examples to support my point: VOYAGE TO ARCTURUS by David Lindsay had perhaps more effect and influence on me in my youth than any other book aside from WORLD OF NULL-A by A.E. van Vogt. To be fair, I misinterpreted both books, and took them to be preaching a resolute form of scientific Stoicism, an absolute devotion to sanity and truth which I doubt either author would recognize. I never wrote Mr. van Vogt a fan letter, despite that my whole life was influenced by him (but I did write a novel to honor him). Had it not been for his books, I never would have studied philosophy in High School, never would have gone to Saint John’s in Annapolis, never would have read the Great Books. I never would have met my wife.

As for Mr. Lindsay, he sold less than 600 copies of his book, and died in poverty, ignored and forgotten, of an abscess in a tooth any competent dentist could have pulled. And this is a book luminaries such as Colin Wilson, C.S. Lewis, and Harold Bloom regard as seminal. Mr. Wilson called it the greatest novel of the Twentieth Century.

The third example is my own. I wrote a short story called AWAKE IN THE NIGHT for the website of Andy Robertson, and was paid enough to buy a new stove. People have written me to say that this tale inspired dreams and nightmares, inspired new resolve, inspired hope, and at least one woman who was in the midst of her most wretched hour of despair, said she found strength just from the one description of a star appearing through the darkest clouds. What these readers see in my work is far beyond what I have the power to put down on the page: the hand of heaven touched that work, and those readers who express awe are seeing not the author’s hand, but the hand of the Creator who is author of us all, who guided the work without my knowledge.

I was luckier than Mr Lindsay in that I have gotten the letters and applause from admirers denied him, but like him,  I have no idea of what future generations, if any, will read and admire my work. I will never know. It is beyond my event horizon. So that is not why writers write.

I write for that one reader I will never see, the one who needs just such a tale as I can pen, in just such a time and place, some rainy afternoon or dark hour, when providence will bring my book into his hands. And he will open it, and it will not be a book, but a casement, from which he will glimpse the needed vision his soul requires of a world larger than our own, or a star in a heaven wider and higher than ours, a star aflame with magic more majestic than any star mortal astronomers can name.

I am a much lesser writer than Mr. Wright. I write primarily for my own amusement and in order to help me order my thoughts, in part because I have never forgotten something a young woman once told me: “Everyone thinks they have great thoughts, but that’s just a feeling. Those thoughts might not even exist, so the value of a thought can only be determined after it is articulated.” And since I spend most of my time alone, the only way for me to articulate my thoughts is to write them down.

For example, I’m sure many people have said at one time or another something like this: “I wonder how dwarves live deep underground in caves?” When I think such a thought, my mind tends to wander towards figuring out how the dwarven economy might work by raising sightless fish and salamanders for meat, and harvesting various fungi and other lifeforms that don’t require light. And then I start doing research, which inevitably forces me to reconsider my initial thoughts.

“Many cave communities will rely on food being brought into the cave
from the surface. This organic debris includes leafs, twigs etc. brought
in by surface streams or falling down vertical shafts;
it also includes organic matter brought in by visitors to the cave,
carcasses of animals that have wandered in, and droppings from animals
such as bats.
The amount of debris that can be brought in is very evident in Porth
yr Ogof
– including large tree trunks. Most creatures will be found near the
surface where food is more plentiful – the deeper you go in a cave the
harder you will have to look.
In the depths of a cave the communities may be concentrated around
food sources generated by cave bacteria on e.g. flowstone.”

This means that any community of intelligent beings dwelling deep underground would have to have a major industry that revolved around bringing organic matter into the caves, which implies a transportation system for that matter and so forth. I imagine most fans of Selenoth can guess where this particular thought ended up going. My muse is not Beauty, but Logic, which has a peculiar beauty all its own.

In any event, I consider it a mistake to write for any reason besides the joy of it. As Mr. Wright observes, there will always be someone who appreciates one’s work, and it doesn’t really matter a great deal if one only has one ideal reader or one million.

And since we’re on the topic of writing, I should probably mention that my first solo books, the Eternal Warriors trilogy, are finally back in electronic print. All three books, The War in Heaven, The World in Shadow, and The Wrath of Angels are now exclusively available from the Castalia House store. We will also have some interesting announcements regarding some other authors who will be available from the store next week.


The Great War 100 years later

esr reviews Collision of Empires, a history of WWI:

Collision of Empires (Prit Buttar; Osprey Publishing) is a clear and accessible history that attempts to address a common lack in accounts of the Great War that began a century ago this year: they tend to be centered on the Western Front and the staggering meat-grinder that static trench warfare became as outmoded tactics collided with the reality of machine guns and indirect-fire artillery.

Concentration on the Western Front is understandable in the U.S. and England; the successor states of the Western Front’s victors have maintained good records, and nationals of the English-speaking countries were directly involved there. But in many ways the Eastern Front story is more interesting, especially in the first year that Buttar chooses to cover – less static, and with a sometimes bewilderingly varied cast. And, arguably, larger consequences. The war in the east eventually destroyed three empires and put Lenin’s Communists in power in Russia.

Prit Buttar does a really admirable job of illuminating the thinking of the German, Austrian, and Russian leadership in the run-up to the war – not just at the diplomatic level but in the ways that their militaries were struggling to come to grips with the implications of new technology. The extensive discussion of internecine disputes over military doctrine in the three officer corps involved is better than anything similar I’ve seen elsewhere.

There is more at his site. However, as a corrective to this obviously
deficient history of the Great War, allow me to recommend the book I just
finished reading, namely, CATASTROPHE 1914 by Max Hastings, which can be
summarized as follows.

  1. The Great War was the inevitable consequence of dastardly German militarism. Since the
    Kaiser didn’t forcibly stop Austria from invading Serbia, the Germans
    are entirely to blame for making British lads volunteer to travel to the continent
    and die in the mud.
  2. Moltke was a psychological train wreck wholly unsuitable for command.
  3. French was a psychological train wreck wholly unsuitable for command.
  4. Churchill was an excitable loon wholly unsuitable for command of any unit larger than a company.
  5. If it were not for the brave and heroic British Expeditionary Force
    defending freedom, justice, and democracy, the Germans would have broken
    through the French lines and conquered the continent.
  6. The French did a little fighting too. So did the Russians. The Serbs
    killed lots of Austrians. None of this had any serious effect on the
    war, which was won by British courage and pluck.
  7. The death of millions was worth it in the end, because Germany is bad and if the Central Powers had won, Europe would not have the European Union today.