There is a stronger case for breaking up Google, Apple, Facebook, and Amazon than there was for breaking up Standard Oil:
Apple, Google, Facebook and Microsoft all easily have more than 10 times the net income as did Standard Oil when it was broken apart. Apple coming in at close to 50 times the net income! Cisco and Intel come in just under 10 times the net income as compared to Standard Oil, both at 9.9 times greater net income than Standard Oil when it was broken apart.
If 91 percent control of the oil refining industry and net income of $35 million per year was enough to break apart Standard Oil under the terms of the Sherman Antitrust Act, there are a few tech super giants that would face a similar fate if the trust-busting philosophies that held sway during the administration of President Theodore Roosevelt were en vogue today.
In January, The Wall Street Journal published an article titled The Antitrust Case Against Facebook, Google and Amazon. The article reports that these major tech firms each have greater control over certain high tech industry sectors than Standard Oil had over oil production during its heyday. For example, 95 percent of young adults using the Internet subscribe to a Facebook product, whether it’s the company’s flagship social network or other services like Instagram or WhatsApp. Google controls 89 percent of Internet searches.
Where monopolies don’t exist, duopolies certainly do; Google and Apple, for example, collectively hold 99 percent of the mobile operating software market.
If the percentage of market share for important tech sectors held by these titans wasn’t enough, the massive fortunes these companies continue to generate would seem likely to trigger at least some antitrust scrutiny. Remember, Standard Oil’s annual net earnings through 1906 earned what today would be $969 million each year in 2017 dollars, adjusted for inflation. To some of the tech super giants of today, $1 billion in profits is nothing more than pocket change.
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